Africa Project

The idea grew out of the intersection between years of travel, an on-the-ground network and an entrepreneurial vision — with the intent of moving past the classic aid or extractive-tourism model. We want to build a concrete bridge between Italy and Southern Africa — Zambia, Botswana, Namibia, South Africa, Zimbabwe — where travel becomes the first tool for understanding, and from there we develop stable projects around training, craftsmanship, agriculture and enterprise.

At the core sits a tourism-and-culture centre in an area of high landscape and wildlife value (the South Luangwa National Park area is among those under review), designed as a place of hospitality for conscious travellers and, at the same time, as a development platform for the local population. Not just lodges and safaris: an ecosystem including craft workshops (wood, textiles, leather, jewellery), sustainable agriculture, livestock, a wildlife recovery area, a medical outpost and educational spaces.

The model is hybrid: the tourism centre generates revenue and attracts international flows; part of the proceeds fund the vocational workshops and the social initiatives around the village. Guests aren't simply consumers of experiences — they can choose to engage directly with local activities, contributing skills, time or resources.

Zambia offers a stable context: an established democracy, no ethnic or religious conflict, basic infrastructure, a young and welcoming population, some of the best-preserved nature on the continent and safari guides among the most highly trained in the world. Tourism is a growing industry, and neighbouring reserves (Botswana, Namibia, Zimbabwe) make cross-border, high-value itineraries possible.

It's a multi-year project: it starts with guided journeys and feasibility studies, moves on to incorporating the operating company, acquiring the land, obtaining permits and building the first phase, and progressively grows into a replicable ecosystem. We're looking for travelling companions — investors, technical partners, professionals, travellers — interested in building something meant to last decades, not seasons.